Why Visit


Join 5,000+ industry professionals at Saudi Signage Expo

Experience the largest event in the Middle East and the biggest launch in Saudi Arabia for the digital, print, graphic and imaging industries.

Exhibiting brands in 2024

Hala (هلا) Chats at The Studio

Freshest insights, emerging trends, and expert perspectives

Join the top names in marketing, branding, advertising, wayfinding, and more as they take over the stage at Hala (هلا) Chats, sharing their insights on engaging talks and interactive Q&A sessions at The Studio.


Meet the who's who from the industry

  • Advertising and marketing agencies
  • Banner and billboard companies
  • Brand marketing & content
  • Education bodies
  • Entertainment venues
  • Fabricators and contractors
  • Government agencies
  • Graphic designers
  • Healthcare and hospital professionals
  • Hotels and restaurants
  • LED operators
  • Media and PR agencies
  • Municipalities
  • Public transportation
  • Real estate developers
  • Retailers