The region's largest industry event for signage, graphics, digital, print and imaging solutions will be returning for its third edition. Saudi Signage & Labelling Expo, co-located with Saudi Paper & Packaging Expo, will once again bring industry professionals under one roof at Riyadh International Convention & Exhibition Center (RICEC), Riyadh from 20 - 22 April 2026.
Following a strong 2025 edition, Saudi Signage & Labelling Expo 2026 is set to welcome over 14,000 industry professionals. Visitors will have the opportunity to explore the latest technologies, products and solutions, connect with leading suppliers, and gain insights that support upcoming projects and purchasing decisions.
Be part of the region’s most dynamic marketplace for signage, print and packaging. Discover innovations, network with the industry, and source solutions that move your business forward.
Explore over 170+ exhibitors featuring 2,500+ innovations from 15+ countries, showcasing signage and labelling solutions from print technologies and materials to finishing and visual applications.
Establish valuable connections with international leaders, government authorities and industry peers while gaining insights into the latest trends and sharing industry knowledge.
Join interactive activities and dynamic discussions that offer valuable insights, practical takeaways and strategies to enhance the success of your project.
See products in action and discover real-time solutions tailored to your project demands, with the chance to ask questions, compare options with experts on the show floor.
Think you’ve got speed and accuracy? Then don’t miss the energy at the Label It! competition - one of the most talked-about events at the show.
Watch (or join in!) as participants race against the clock to match labels to products with precision and focus. It’s fast-paced, fun to watch and always draws a crowd.
Whether you're cheering from the sidelines or ready to test your skills, this challenge brings out the competitive spirit and offers opportunities for engagement.
Get ready to be drawn in - the live car wrapping zone is one of the most exciting features on the show floor. Watch skilled professionals transform vehicles in real time using the latest films, colors and tools. It’s a high-energy showcase of creativity and precision that’s hard to walk past without stopping.
Whether you’re in the industry or simply curious, this is your chance to see top products in action and experience the artistry behind vehicle wrapping up close. Don’t miss the demos that are turning heads and stopping traffic throughout the day!
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